Network marketing is nothing without networking. Now that we are in the middle of a global pandemic, networking looks a little different. Who says you can only network in person?
What if you met people where they are right now to network? Hello Social Media! Facebook, Instagram, TikTok, and Pinterest are the perfect places to network right now. I mean, who isn’t on social media these days?!
You can meet people where they are and network right from your phone on social media! Let’s break it down by social media platform.
Facebook– Search for groups with like minded individuals. Are you a direct seller? Search for direct seller groups. Are you interested in making an impact in your community? Search for groups giving back. I guarantee you will find several in each category! Look for people in different fields. We are all working our business, even if it’s a different business. Be intentional. Be genuine. Do NOT join groups just to take. Every relationship is give and take. Build connections, build relationships. Comment on others posts, share your own posts and journey. I guarantee you will connect with at least a few other women on the same path you are.
Instagram– Brand yourself. What makes you, you? What are your interests? Write these down. People buy from people they like. Post content with those interests, add hashtags relevant to your content. Not sure what hashtags to add? I use my good friend Google, never lets me down! If I post a picture of my life as a mom of 4, I’ll google ‘popular hashtags for motherhood’. Post pictures of yourself with your products. Feature YOU!
TikTok– Here me out on this one. TikTok is the perfect place to get lost for hours laughing at the most ridiculous content. It’s also a super fun app to make your own content and connect with people just like you! Make original content about things happening in your life. I guarantee you’ll get followers with similar interest. You can also use the videos you made on TikTok and post on other social media platforms.
Pinterest– Let me tell you a secret. I get about 90% of my interactive posts for Facebook, from Pinterest. When you are looking for a recipe where do you go? Pinterest. When you are looking for activities to do with the kids over the summer, where do you go? Pinterest. Meet people where they are. Make your own pins. Share your pictures you’ve already created for Instagram and link it to your website. Create a Pinterest business account, its free. Follow other people on Pinterest, make those connections there.
Some of my favorite relationships are with other direct sellers. I use to see them as competition but in reality, they are doing the exact same thing I am, just with different products. Why can’t we all support each other? We are all in this together.
When women support women, incredible things happen!
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